Welcome to Ichi Academy

Because there is no college degree for B2B Event Marketing, but our community is full of people who can share their knowledge!

Ichi Academy is designed by and for B2B event marketers for the express purpose of helping you advance in your career. Future-proof your job by learning from experts in the field and leave with a solid understanding of core concepts, plus an actual completed worksheet that ties directly to your current challenges and future career goals.

Classes are free for Ichi Insiders.

Not an insider? Join today!

For just $25/month, you get access to all classes and a library of on demand instruction! (Plus all the other benefits of being an Insider!)

Our Classes

Format for these classes is 90 minutes live - half instruction (recorded for on-demand viewing) and half non-recorded live, hands-on workshop.

You will leave the live class with actionable plans that have immediate impact.

REGISTRATION NOW OPEN

Selecting the Best Booth Staff for Your Events

September 25, 2024

10-11:30a CST

Faculty:

Lee Ali,

Expo Stars Interactive LTD

Instruction:
Learn how to brief and motivate booth staff before and during the event with the necessary knowledge and skills.
Discover methods for evaluating performance and providing feedback to ensure continuous improvement and high standards for future events.

Workshop:

You will leave the live session, equipped with actionable strategies to select and prepare a team of booth staff who will effectively represent your brand, engage with attendees, and drive successful outcomes at your events and exhibitions.

REGISTRATION NOW OPEN

Turning Words into Wealth: Speaker Monetization Strategies

October 17, 2024

2:30-4:00p CST

Faculty:

Andrea Merrill,

Virtually Adventurous

Instruction:

Learn the proven techniques and strategies to monetize your skills as a speaker. Whether you're just starting out or looking to enhance your revenue streams, this class will equip you with actionable insights and practical tools to increase your income and expand your speaking opportunities.

Workshop:

We'll workshop how to position yourself in the market, attract high-paying clients, and create sustainable revenue.

REGISTRATION NOW OPEN

Broadening Your Knowledge of Investing

October 30, 2024

11:00-12:30p CST

Faculty:

Ariel Lee,

Edward Jones Investing

Instruction:

Learn key strategies to grow your savings, manage risks, and optimize your retirement plan for long-term financial success.

Workshop:

Walk away with actionable steps to make informed investment decisions, grow your retirement savings, and maximize the benefits of your 401K. Leave empowered with the tools to secure your financial future while continuing to thrive in the fast-paced world of event planning.